Google Ads for Electrical Contractors | Wayland Marketing
WAYLAND MARKETING
Electrical contractors only

Google Adsfor electrical
contractors

When somebody types "electrician near me" into Google, one contractor gets that call. We make sure it's you.

Somebody types this at 9pm with a dead panel. They call the first number they see.

Book a call

What we do

One campaign, built properly, watched every week.

01

Campaigns built around the work worth having

Panel and service upgrades, EV charger installs, knob and tube replacement, emergency calls. Each with its own keywords and ad copy.

02

Negative keywords done properly

You stop paying for DIY wiring searches, people looking for jobs, and homeowners three towns over.

03

Call tracking on every lead

You know which calls came from the ads and which didn't. No guessing.

04

Conversion tracking

Google learns which searches turn into real phone calls, then goes and finds more of them.

05

Weekly optimization

Bids, search terms, ad copy. The account gets looked at every week, not when something breaks.

06

A one page report every month

How many calls, what each one cost, what came of them.

What it costs

On the page, because you shouldn't have to book a call to find out.

$3,500
To build it, once

Keyword research, campaign build, call tracking and conversion tracking installed.

$2,000
Per month, to run it

Weekly optimization and your monthly report. Flat fee.

Your ad budget is separate and goes straight to Google on your own card. We never touch your money.

Six month minimum, then month to month. Six months isn't a lock in. It's how long it takes before the numbers mean anything, to see trends. After that you can leave whenever you want.

No competing clients

If we're running your Google Ads, we won't put another Wayland client in direct competition with you.

Every client receives a protected primary service area determined by actual operating territory, market demand, and service capacity, not arbitrary city lines.

Large markets support multiple contractors. Smaller markets often support one. Service areas are negotiated together based on what makes sense for your business.

Our goal is simple: help you dominate your market, not compete against another Wayland client.

Book a call

Twenty minutes. Bring a rough idea of what an average job is worth to you, because most of what we'll talk about comes down to that number. If it's not a fit, we'll say so on the call.